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RNCOS Predicts Spirit Sales to Top the Chart in China

Feb 26, 2008

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According to the latest report by RNCOS, “Chinese Food, Beverages and Tobacco Market Forecast till 2011”, spirits market represented 43.5% of total alcoholic beverages sales in China in 2006. This substantial share has made spirits number one alcoholic drink in the country.
 
The report prepared after thorough and rational analysis of the Chinese spirit market tries to look for the reasons for high consumption rate of spirits in the country. The analysis concluded that spirits market will grow from 13% to 14% every year, and by the end of 2011, the sales will touch nearly US$ 50 Billion.
 
The report further highlights the growing interest of foreign players to enter the Chinese spirits market because of its increasing demand within the country. It reveals better opportunities for foreign players in the Chinese spirits market and talks about the measures foreign players can resort to for commercialization of their products in China’s domestic market. Apart from that, it also examines steps taken by the Chinese government to support the foreign players’ move and reveals the benefits provided to the players on entering the Chinese market. It analyzes Chinese spirits market’s current retail formats and also reveals the trend that dominates the market.

The report identifies another emerging segment of the market – food emulsifiers. Due to rise in disposable income, Chinese have changed their lifestyle and food habits. They are now more inclined to eat nutritious or low fat food. Apart from that, the research reveals other aspects that have forced Chinese to live on healthy diet. After evaluating the trends, it predicts that in future, food emulsifier market of China will increase at a CAGR of around 15%.

"Chinese Food, Beverages and Tobacco Market Forecast till 2011" highlights the food consumption pattern of Chinese in diverse food segments, like meat, vegetables, milk and fruit. The beverage segment talks about various kinds of beverages, their consumption patterns, and sales. The report also briefs about the Chinese tobacco industry and its market segment.
 
This report is designed to help clients to analyze the drivers, challenges, and opportunities for the expansion of Chinese food and beverage industry. 

For more information visit: http://www.rncos.com/Report/IM573.htm


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