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Chinese Fast Food Market Piping Hot, RNCOS Predicts 25% Growth by 2011
Jan 23, 2009
The growing income level and emerging middle class population will fuel growth in the Chinese fast food market that is expected to score a CAGR of over 25% during 2008-2011, according to a new market research report, “China Fast Food Analysis” by RNCOS.
The report says that the Chinese economy has grown at an extremely rapid pace in the past decade, resulting in a huge increase in the number of middle class consumers. The emerging middle class population, which was 19% of the total population in 2007, is expected to make up 40% of total population by 2020, thus supporting the rising demand of fast food products in China.
Personal disposable income is one of the significant drivers of the fast food industry in China. Due to increase in the income level, Chinese spend more on fast food. The personal disposable income in China is anticipated to grow more than two-folds in 2012 against in 2007 to reach US$ 2,410 per head, which will increase the expenditure of Chinese on fast food products.
Moreover, as per the report, the “yuppie” (Young Urban Population) population of China is increasing rapidly and young dual income professionals prefer to eat out or to bring home a readymade meal. Consequently, the market for fast food and ready-to-eat food is growing rapidly.
“China Fast Food Analysis” provides an exhaustive research and rational analysis on fast food market in China. This extensive research will help the clients to identify market trends and evaluate the leading-edge opportunities critical to the success of the fast food market in the country. It gives an overview on the various factors driving the fast food market, together with the forces that are blocking its growth.
This research supplements the past and current information on the Chinese fast food industry with forecast on various important industry aspects, including the market size of fast food industry, retail industry, food & non-food market, middle class population, personal disposable & median household income, instant noodles market, pizza market, bread & rolls market, retail industry by distribution and food emulsifier market.
For more information visit: http://www.rncos.com/Report/IM154.htm
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