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Mazda Outperforms in Russia amongst Imported Car Sales
May 26, 2006
The British company, Mazda Motor Corporation has achieved a complete stay in Russia. This follows the approval it received at the end of 2005 to establish a local distribution company in Moscow. It has since transformed from a representative office to a fully extended company by making a 100 percent capital input into the new distribution company.
Mazda is driving high to raise its profile and develop business infrastructure in this country. This will mean realizing greater profits by the company not only in 2006 but also in other years that follow. It will also ensure that Russia will be its vital contributor to sales growth in Europe. This performance of Mazda Motor is evident in the number of cars it sold in the Russian market in 2004 which was around 8,600 and which was 146% up by 21,000 cars in 2005.
According to RNCOS’ recent market research report, “Russian Automotive Industry Forecast (2006-2011)” there has been a heightened demand for foreign brand vehicles far exceeding predictions. It is further expected that demand will rise to a unit sales of 29,000 in 2006, a steady increase of 32% from 2005. After a survey of legitimate dealers RNCOS analysts found that the demand and performance of Mazda cars was the best amongst all the foreign car sales in Russia.
While the market research report forecasts the sale of new cars in Russia to reach 2.3 Mn by 2014, some important concerns are:
-Cross section study of different segments and their structural changes occurring in Russian automotive industry.
-Impact of government policies and reforms on the industry.
-Future projections and recommendations about the automotive industry in Russia.
-Analysis of the prevailing opportunities and challenges in the industry.
-Profile of key participants in the Russian automotive sector.
The market research report “Russian Automotive Industry Forecast (2006-2011)” covers a Forecast and Analysis section, which provides the market sizing in detail along with a three-year forecast of the Russian automobile market divided into two parts – technology and feature.
The report also discusses about the world automotive industry much beneficial to the investors and industry players.
For more information visit: http://www.rncos.com/Report/IM036.htm
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