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India: Demand for New Technology Consumer Electronics Set to Boom
Nov 11, 2008
The Indian consumer electronics industry has been growing at double-digit rate on the back of economic growth, increasing affluent population, changing lifestyle, and low level penetration of consumer electronic goods. The industry will continue its growth march in future but the future growth will come from newer technology products that offer improved performance at affordable prices, as per our report, “Booming Consumer Electronics Market in India”.
The study reveals that the growing middle class population is largely emphasizing on consumer electronic products that are more convenient to use and more efficient. Indian washing machine market clearly substantiates this fact. Currently, accounting for around 63% of volume sales, semi-automatic ‘twin-tub’ category dominates the washing machine market. But in terms of growth, the fully-automatic category is performing extremely well in the Indian market. The volume sales of fully-automatic washing machines are expected to surpass that of semi-automatic washing machine in coming few years.
A similar trend will also be seen in the refrigerator market, which is broadly classified as Conventional or Direct Cool Refrigerator, and Frost Free Refrigerator. Traditionally, direct cool refrigerators continue to dominate the Indian refrigerator market, occupying more than 60% of the total volume sales, but growth has been very impressive in frost free refrigerator market. The same trend is expected to continue in near future as well, where frost free refrigerators will account for nearly 45% of the total volume sales in the market.
“Booming Consumer Electronics Market in India” is an exhaustive and rational analysis on the thriving consumer electronics industry in India. It provides prudent research and analysis on various consumer electronics segments, such as home appliances: Washing Machines, Television, Set Top Box, Refrigerator, ACs, Microwave Oven; Audio/Video Appliances: MP3 Players, DVD players, Digital Camera and camcorder; Mobile handsets and PC Market.
This report highlights the present and future trends in the industry, discussing industry roadblocks while evaluating future growth areas. It describes the industry landscape and gives comprehensive information on market size, consumption trends and overview on key players.
For more information visit: http://www.rncos.com/Report/IM157.htm
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