Ideas That Generate Results
Indian Skin Care Market Outlook 2018
Indians suffer from some of the severe environmental aggressions, like pollution, UV rays effect and excess heat, which destroys the skin texture and leads to long-term damage. The skin darkening, patchy skin, and sunburns are some of the common skin problems faced by Indian people. In the recent years, the demand for specialized skin care products has taken a leap owing to increasing purchasing power, more beauty conscious people, awareness about the harmful effects of UV rays, and various other climatic factors.
Our recent market research report, “Indian Skin Care Market Outlook 2018”, portrays the current and future scenario of all the segments in Indian skin care industry. For the study, we have conducted interviews with various industry experts, such as cosmetic product manufacturers and suppliers. As per our research findings, with the changing needs and preferences of the people, cosmetic companies are modifying their product portfolios which are fuelling the demand of skin care products. The variants like skin whitening (fairness), anti-ageing, sunscreen, moisturizing lotions and anti-acne products are actively bought by the people as these satisfies their skin care needs. The demand for herbal cosmetics is also increasing, especially among those people who preferred natural home-made products.
Extensive research and analysis also revealed that creams and lotions occupy the largest share in the skin care market which is one of the leading segments, preceded by hair care, in the Indian cosmetic industry. In future, although creams and lotions is anticipated to remain the leading market, but facewash is expected to attain the fastest growth rate in the segment. The report also covers current and future regional market of all the segments in Indian skin care industry, in accordance to which, high demand will come from Northern region.
The report also covers the SWOT analysis of key industry players along with their business overview, and recent developments.