1. Analyst View
2. Research Methodology
3. US in Global Context
4. Current and Future Market Analysis to 2015
4.1 Dietary Supplements Market
4.1.1 Herbs and Botanicals
4.1.2 Meal Replacements
4.1.3 Specialty
4.1.3.1 Omega-3 Supplements
4.1.3.2 Probiotics Supplements
4.1.3.3 Glucosamine
4.1.4 Minerals
4.1.5 Sports Nutrition
4.2 Functional Foods Market
4.2.1 Beverages
4.2.2 Dairy
4.2.3 Breads and Grains
4.2.4 Confectionery
4.3 Vitamins Market
4.3.1 Multivitamins
4.3.2 Vitamin B
4.3.3 Vitamin C
5. Nutraceuticals: Consumer Behavior Analysis
6. Demographic Drivers
7. Industry Trends and Drivers
7.1 Prebiotic/Probiotic: Gaining Popularity, Vary in Form
7.2 Cosmeceuticals: A Booming Market
7.3 Botanicals: Gaining Growth Momentum
7.4 Nutraceutical Companies: Riding the E-commerce Wave
7.5 Soy Protein: Changing Face of Nutraceuticals
7.6 Heart Enhancing Nutraceuticals: Gaining Momentum
7.7 Nutraceuticals: Spurring Growth in Cancer Research
8. Regulatory Environment Analysis
9. Competitive Landscape
9.1 Perrigo Company
9.2 Schiff Nutrition International Inc.
9.3 Nestle SA
9.4 General Nutrition Center (GNC)
9.5 NBTY Inc.
9.6 The Hain Celestial Group, Inc.
9.7 Mead Johnson Nutrition Company