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Booming Consumer Electronics Market in India

Booming Consumer Electronics Market in India

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Publish Date : Aug, 2011| No. of Pages : 135

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1. Analyst View

2. Research Methodology

3. Market Overview

4. Macroeconomic View
     4.1 Economic Growth
     4.2 Growing Consumption Market
     4.3 Rising Purchasing Power
     4.4 Private Consumption

5. Industry Trends
     5.1 Structural Shift in Retailing
     5.2 Rising Young Consumers
     5.3 Declining Prices
     5.4 Exclusive Stores

6. Industry Performance and Future Outlook
     6.1 Television
            6.1.1 Volume
            6.1.2 Type
            6.1.3 Brand
            6.1.4 Region
     6.2 Refrigerator
            6.2.1 Volume
            6.2.2 Type
            6.2.3 Brand
            6.2.4 Region
     6.3 Air Conditioner
            6.3.1 Volume
            6.3.2 Type
            6.3.3 Brand
            6.3.4 Region
     6.4 Mobile Handset
            6.4.1 3G Handset
            6.4.2 Smartphones
     6.5 Washing Machine
            6.5.1 Volume
            6.5.2 Type
            6.5.3 Brand
            6.5.4 Region
     6.6 Microwave
            6.5.1 Volume
            6.5.2 Type
            6.5.3 Brand

7. Consumer Behavior - An Analysis

8. Government Regulations

9. Future Growth Strategies
     9.1 Products to Suit Indian Taste
     9.2 Niche Segments
     9.3 Brand vs Price
     9.4 Selecting the Right Advertising Media
     9.5 Investment in New Technologies

10. Energy Efficiency Certification

11. Top States for Setting-up Manufacturing Base

12. Rural India: The Next Stop for Growth

13. Price Sensitivity Analysis

14. Distribution Channel Analysis

15. Growth Inhibitors

16. Key Players Analysis
     16.1 Whirlpool India Ltd.
            16.1.1 Business Overview
            1
6.1.2 After Sales Services and Support System
            16.1.3 Distribution Channels
            16.1.4 Promotional & Corporate Strategy

     16.2 Samsung India Electronics Pvt. Ltd.
            16.2.1 Business Overview
            1
6.2.2 After Sales Services and Support System
            16.2.3 Distribution Channels
            16.2.4 Promotional & Corporate Strategy

     16.3 Videocon Industries Ltd.
            16.3.1 Business Overview
            1
6.3.2 After Sales Services and Support System
            16.3.3 Distribution Channels
            16.3.4 Promotional & Corporate Strategy

     16.4 LG Electronics India Pvt. Ltd.
            16.4.1 Business Overview
            1
6.4.2 After Sales Services and Support System
            16.4.3 Distribution Channels
            16.4.4 Promotional & Corporate Strategy

     16.5 Godrej & Boyce (Appliance Division)
            16.5.1 Business Overview
            1
6.5.2 After Sales Services and Support System
            16.5.3 Distribution Channels
            16.5.4 Promotional & Corporate Strategy
     16.6 Voltas Limited
            16.6.1 After Sales Services and Support System
            16.6.2 Distribution Channels
            16.6.3 Promotional & Corporate Strategy
     16.7 Blue Star
            16.7.1 Business Overview
            1
6.7.2 After Sales Services and Support System
            16.7.3 Distribution Channels
            16.7.4 Promotional & Corporate Strategy

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