News

Ideas That Generate Results

3G is emerging as the accepted technology platform across geographies as it can deliver high speed data and voice on a single network. Our research, "Indian 3G Mobile Forecast to 2012" identifies that 3G, if used as a data card/modem, will give impetus to the broadband penetration in the country. Penetration of broadband in the country stood at less than 1% in 2008. One of the reasons for the low growth in the Indian broadband market has been the challenge of providing high bandwidth connectivity using landlines, especially in remote and rural areas.

"Rollout of 3G services can also bridge the urban-rural digital divide, facilitating socio-economic development of the masses" says a senior analyst at RNCOS. Telemedicine, e-education and e-governance can be offered through 3G in the rural areas which are definitely going to improve the living standard of people. We foresee that around 15% of the total broadband subscriber base in India will be using the high speed wireless data services via 3G modems or data cards by 2012.

Our research, however, also highlights numerous issues that need to be resolved or carefully worked upon in order to ensure viable growth in the Indian 3G market. Availability of 3G services at par or less than that of current broadband tariffs will remain critical, revealing price sensitiveness of the Indian consumer. The research has also identified quality of service (QoS) and mass market exposure, among others, as imperative for the success of 3G services in the country. 

RNCOS' "Indian 3G Mobile Forecast to 2012" provides thorough analysis of 3G market potential in the Indian telecom market. It discusses the factors and trends contributing to the nationwide deployment of 3G services. The report provides extensive information on the market potential in terms of 3G subscribers, and discovers the key areas critical to the successful adoption of 3G services in India. This report also provides four-year projection (2009-2012) on various segments including mobile subscribers, Internet subscribers, broadband subscribers, 3G mobile subscribers, 3G broadband subscribers, 3G enabled handsets and 3G enabled modems.

For more information visit: http://www.rncos.com/Report/IM011.htm