Reports

Ideas That Generate Results

1. Analyst View

2. Research Methodology

3. Macroeconomic Overview
     3.1 Economic Growth
     3.2 Income Pattern
     3.3 Demographic Profile

4. Payment Card Industry Analysis to 2015
     4.1 Bank Cards
            4.1.1 Debit Cards
            4.1.2 Credit Cards
            4.1.3 Pre-paid Cards
     4.2 Card Expenditure by Category
            4.2.1 Apparel & Footwear
            4.2.2 Food & Beverage
            4.2.3 Household Goods and Services
            4.2.4 Leisure and Entertainment
            4.2.5 Travel and Tourism
     4.3 Transactions by Type of Card
     4.4 Domestic vs. International Cards
     4.5 Leading Card Issuers
     4.6 ATM and POS Terminals

5. Industry Trends and Drivers
     5.1 Growing Number of Bank Accounts
     5.2 Increasing Non-Cash Payments
     5.3 Promotional Activities Inspiring Plastic Card Usage
     5.4 Increase in Inter-bank Networking to Enhance Services
     5.5 Foreign Banks Expanding their Footprints
     5.6 E-Wallet Services Exhibiting Growth

6. Competitive Landscape
     6.1 Domestic Banks
            6.1.1 Vietcombank
                       6.1.1.1 Key Highlights
                       6.1.1.2 Key Strategies
            6.1.2 VietinBank
                       6.1.2.1 Key Highlights
                       6.1.2.2 Key Strategies
            6.1.3 Agribank
                       6.1.3.1 Key Highlights
                       6.1.3.2 Key Strategies
            6.1.4 DongA Bank
                       6.1.4.1 Key Highlights
                       6.1.4.2 Key Strategies
            6.1.5 Asian Commercial Bank
                       6.1.5.1 Key Highlights
                       6.1.5.2 Key Strategies
     6.2 Foreign Banks
            6.2.1 HSBC
                       6.2.1.1 Key Highlights
                       6.2.1.2 Key Strategies
            6.2.2 ANZ Bank
                       6.2.2.1 Key Highlights
                       6.2.2.2 Key Strategies
            6.2.3 Citi Bank
                       6.2.3.1 Key Highlights
                       6.2.3.2 Key Strategies
            6.2.4 Standard Chartered Bank
                       6.2.4.1 Key Highlights
                       6.2.4.2 Key Strategies