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Competitive Analysis of Sony Ericsson Mobile  Communications

Competitive Analysis of Sony Ericsson Mobile Communications

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Publish Date : Jan, 2005| No. of Pages : 30

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1. SECTION-I: SONY ERICSSON AB Company Profile
      1.1. Industry Snapshot

2. Sony Ericsson Mobile Communication - An Overview
      2.1. Organizational Structure
      2.2. Corporate Biographies
      2.3. Other Officials

3. Products and Services
      3.1. Product and Services - An Overview
      3.2. Sales Summary (by Geographical Distribution)
      3.3. Revenue and Income Summary (by Product)

4. Financial Summary for the Fiscal Year 2003-2004
      4.1. Financial Summary
      4.2. Breakup of Revenue and Sales Trends
      4.3. Ratio and Market Indicators
      4.4. Earning and Income Estimates
      4.5. Stock Analysis (for Last three quarters)

5. Sony Ericsson Strategies
      5.1. Innovation and Design for New Product Line
      5.2 Cutting prices for High-end product line
      5.3 Sony Ericsson Standardizes on MatrixOne's PLM Environment to Increase Competitive Advantage
      5.4. Pull for Chinese Market
      5.5. Scalado AB signs licensing agreement with Sony Ericsson
      5.6. Sony Ericsson wants Finland to end ban on tie-in sale of mobile phones
      5.7. Sony Ericsson Application Shop strategy is a biggest hit among customers

6. Section II: Comparative Study of Sony Ericsson vis-à-vis Other Competitors
      6.1. Competitive Analysis Study with the Global Brands
      6.2. Company in Comparison: Nokia vs Sony Ericsson
               6.2.1. Business Segments
               6.2.3. Financial Position and Customer Base
               6.2.4. Sales & Profitability Growth Analysis
               6.2.5. Comparing Sales Growth Analysis - 2004/05
               6.2.6. Profitability Analysis
               6.2.8. Analysts Rating and Outlook
      6.3. Company in Comparison: Motorola vs Sony Ericsson
               6.3.1. Business Segments
               6.3.2. Market Share
               6.3.3. Financial Position and Customer Base
               6.3.4. Sales & Profitability Growth Analysis
               6.3.5. Comparing Sales Growth Analysis - 2004/05
               6.3.6. Profitability Analysis
               6.3.7. Strategies and Marketing Techniques (Ericsson vs Motorola Corp.)
               6.3.8. Analysts Rating and Outlook
      6.4. Company in Comparison: Samsung vs Sony Ericsson
               6.4.1. Business Segment
               6.4.2. Market Share
               6.4.3. Financial Position and Customer Base
               6.4.4. Sales & Profitability Growth Analysis
               6.4.5. Comparing Sales Growth Analysis - 2004/05
               6.4.6. Profitability Analysis
               6.4.7. Strategies and Marketing Techniques (Ericsson vs Nokia)
               6.4.8. Analysts Rating and Outlook

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