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US Wine Market Offering Inherent Growth Prospects
Nov 29, 2011
The US wine industry is one of the prime contributors in the country’s economy. The industry has been growing at a fast pace over the past few years, with production, consumption, and trade showing positive growth. The country has out-performed France to become the world’s biggest wine consuming nation. Factors, such as rising disposable income, proliferation in the number of female wine drinkers, and increasing impact of baby boomers are contributing significantly towards the growth of the US wine market, says our new research report, “US Wine Market Outlook 2014”. However, the US wine sales is anticipated to increase from US$ 30 Billion in 2010 to US$ 33.9 Billion by 2014-end.
At producer’s front, the players are consistently opting for consolidation activities and increasing their market share. Further, to diversify their product offering geographies, players are focusing on exports and are seeking new opportunities in developing countries including Russia, China, and India. These developing countries are luring the US wine producers to expand their businesses as countries have a huge population base and strong economic growth.
While analyzing various distribution channels, off-trade significantly represented a major channel for wine, in which supermarkets and specialist retailers held a prominent share. The report, in this context, presents a systematic view of the distribution network for wine sales. It also includes an in-depth analysis on the consumer behavior that delves down to find out important characteristics in-line with wine purchase. The growth prospects stemming out of the fast growing US wine market have also been analyzed in the report.
In this report, “US Wine Market Outlook 2014”, our researchers have analyzed prudently the US wine market and have taken into account all the state- and country-level key developments. In this way, the report presents a deep insight into the current market scenario and future out-courses of business. The competitive assessment section presents elaborate information about the key active players and defines their role in shaping the US wine industry. Overall, the report is meant to provide a complete source of knowledge and data to clients who want to acquaint themselves with the US wine industry.
For more information visit : http://www.rncos.com/Report/IM334.htm
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