Blogs

Home | Blogs
Convenience Stores of Japan Boost Sales Amongst The Elderly
Jun 20, 2007

Convenience stores have been known for setting the most recent consumer trends & demographics and rotating a large turnover from them.

Convenience stores have been known for setting the most recent consumer trends & demographics and rotating a large turnover from them. They are now projecting their concentration on the growing population of elderly citizens.

Few stores have built up rooms for their elderly consumers to take weights off their foot. While others took a page from history, manufacturing rounds in the vicinity to obtain orders from the customers for whom visiting the supply store is a big ordeal.

Hyogo Prefecture outlet in Awaji of the Lawson Inc lately underwent a face-lift & opened in July again. The items on sale now include health foods, sells sweets, & hearing support batteries customized to the requirements of older consumers. With a lounge the store also contains chairs for massage where customers can enjoy a break. Consumer traffic has become double & everyday sales have shot up by twenty percent to thirty percent ever since it’s re-opening.

Likewise, delivery of Seven-Eleven is popular amongst the elderly consumers who have problem in going for shopping & reaching home back with lots of groceries. As Seven-Eleven, is famous for using know-how to squeeze expenses, the service looks like a back throw to the time when petite retailers caught on their consumers to get orders. But it seems like the results, calling sales are increasing sharply.

As they fight with the going down of urban areas, local authorities are looking for convenience suppliers to supply a location for populace to socialize. The policy of convenience stores to be in touch with people will possibly help provincial governments' that have seen metropolitan districts empty out with customers moving to huge stores & shopping stores on the city outskirts. An official said, the city welcomes a rise in the number of convenience stores because residents cannot buy fish and vegetables nearby.

Related Market Research Reports:
Global Convenience Store Market Analysis
Opportunities in Asian C-store Market
U.S. Convenience Stores: A Market Analysis