According to our new research report “Indian Cosmetic Sector Analysis (2009-2012)”, Indian cosmetics industry is one of the most dynamic industries driven by the latest fashion trends as well as product innovations. Indian cosmetic market growth is mainly accredited to the female customers, however the mind set of male segment is also quickly changing due to the rising influence of media and Western exposure. Men cosmetic products have become quite popular in the country during the past few years. With the changing lifestyles, men’s cosmetic market is expected to grow at a CAGR of around 20% during 2010-2014.
As per our research, men are becoming more and more beauty conscious as they believe that career success is very well linked with how a person present himself to others. So, men don’t want to run the risk of being seen as irresponsible and negligent due to their looks. Besides this trend, various other strong fundamental drivers discussed and analyzed in the report will enable this segment to sustain its upward growth trend in the coming years.
Apart from the classification on the basis of gender, our report also classifies the market on the basis of product class, demographics, segments, such as skin care, hair care, fragrances, oral care, etc. and on the basis of services, such as beauty salons, spas and cosmetic surgery and presents their past, present, and future market based on the developments going on in the market.
Further, our report reveals that, urban areas contribute maximum to the overall cosmetic revenue, however the rural region still holds a huge potential for players. The main factors for future growth in the rural areas will be less prices and supreme quality products with easily available supply chain networks.
Our report “Indian Cosmetic Sector Analysis (2009-2012)” provides information regarding consumer behavior with regard to cosmetic products. We have also added the competitive landscape section that incorporate valuable information about the leading cosmetic players, their marketing strategies, and SWOT analysis. Moreover, we have analyzed emerging trends in the industry that may shape up with the betterment of economic conditions.
For more information visit: http://www.rncos.com/Report/IM192.htm |
