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Romania - Rising Income Prodding Baby Food Market

Dec 26, 2008
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A new market research report, “Baby Food Market: Opportunities in Emerging Markets”, recently released by RNCOS says that the increase in the level of income, together with the fact that it has very low per capita consumption, will push the Romanian baby food market at an expected CAGR of about 21% during the period 2008-2012.
 
According to the report, increasing income level due to strong economic growth is one of the main reasons driving the Romanian baby food market. The personal disposable income of the Romanians reached US$ 6,380 by the end of 2007, an increase of around 38% over the previous year, and it is further anticipated to multiply two-fold in 2010 from 2006. This rising income and spending power of Romanians will enable them to increase expenditure on baby food products.
 
The other crucial factor fuelling growth in the baby food market of Romania is that the country, as compared to many other EU member states, has low per capita baby food consumption. For instance, currently, per capita baby food consumption for children aged between 0 and 3 years is 94 kg a year in Poland, 215 kg per year in France, and 113 kg per year in the Czech Republic. On the other hand, in Romania, it is just 14 kg per year. This low level of consumption shows the great potential Romanian baby food sector has.
 
Baby Food Market: Opportunities in Emerging Markets” provides an exhaustive research and rational analysis on the baby food market in emerging countries. This extensive research will help the clients to identify market trends and evaluate the leading-edge opportunities critical to the success of the emerging baby food markets. This study gives an overview on the various factors driving the baby food market, together with the forces that are blocking the growth of the industry.
 
This RNCOS research gives forecast on vital factors for the industry, including the size of baby food market in emerging countries, personal disposable & median household income, organic baby food market and packaging industry. It also covers forecast on the number of newborn babies in Poland and average household expenditure and consumption on baby food in Brazil. 

For more information visit: http://www.rncos.com/Report/IM156.htm


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