According to our research report, “ Global Mobile TV Forecast to 2013”, mobile TV market across the globe has been witnessing a significant growth over the past few years, on the back of its ability to stream the content from the television on the mobile. However, the future is likely to witness an increase in the number of mobile TV rollouts across the globe and the rising competition will lead to the decline in the subscription fees, resulting in an increased target audience.
As per our findings, the Mobile TV market is receiving significant boost from the flourishing global mobile communication industry. 3G mobile technology is rapidly taking over the global mobile communications’ market with significant growth in new 3G subscriptions in the global markets. 3G offers several benefits over the 2G or 2.5G technology, including broad bandwidth, roaming capability, and high-speed communication, and many others. 3G networks also cover more than 165 countries and regions which accounts for more than 70% of the total number of countries and regions in the world. On the back of the added benefits of 3G, global mobile TV subscriber base is anticipated to surge at a CAGR of around 43% during 2011-2014.
Our report provides a detail analysis of the global mobile TV market by studying it in terms of total mobile subscribers, service revenue, and technology. Each section succinctly explains the present and future market trends and developments in the global mobile TV market. Besides this, we have also comprehensively analyzed the regional markets, helping clients to better understand the mobile TV trends and developments across various regions. A number of key countries have been focused upon to analyze the factors, which are an indication of regional trends and developments.
Our report also highlights the factors, which are inevitable for the anticipated growth of the global mobile TV market during the forecast period. For instance, after analysis of the global market, we held the view that the success mantra for mobile TV market lies in the operators’ service pricing models coupled with the availability of handsets that support high-quality picture at superior data transfer rate. Extensive analysis of various business models have also been covered to facilitate operators increase their revenues by offering mobile TV services. Our report also evaluates various strategies to facilitate operators with maximum returns.
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