Government Initiatives to Boost Prepaid Card Market in India

India, being a nation of 1.2 Billion population, represents an attractive and opportunistic market for the pre paid cards players as only 20% of the Indian adults possess payment cards. Prepaid cards in India are mainly used by individuals as a preferred management tool for travel in other countries and to withdraw cash at international locations. Moreover, as per industry experts, on account of increasing awareness among the consumers about the prepaid credit cards, the prepaid credit card market in India was estimated to cross US$ 4 Billion at the end of 2009.

 

As per our new research report “Indian Payment Card Market Forecast to 2012”, the Indian prepaid card industry has been experiencing sizeable growth on account of government regulations. The government authority, mainly RBI has drafted regulations keeping in mind the agenda that these regulations should further promote the Indian prepaid credit card market. Hence, the RBI recently has brought close and semi-closed loop cards under Payment and Settlement Act. In addition, RBI is planning to allow withdraw cash from POS terminals with the help of prepaid cards. This will further help in boosting the prepaid credit card market in the country.

 

Our team of experts has carefully segmented the payment card market into Debit Card market, Credit Card market, Prepaid card market, POS terminals etc. Detail statistics have been provided for all the above-mentioned segments. The report also provides thorough description of trends prevailing in the market such as, growing e-shopping market, intense competition, and many more.

 

Our report “Indian Payment Card Market Forecast to 2012”, provides thorough analysis on the various future growth avenues of the industry such as, smart cards, co-brand cards, mobile ATMs etc. along with the detail study of the investment opportunities in the country. The report has thoroughly examined current market trends, industrial developments, and competitive landscape to enable clients understand the market structure and its progress in coming years. Due consideration has been given to the possible after effects of recession on the industry. It will help clients to have a proper insight of the current and future outlook of the Indian prepaid card market.

For more information visit: http://www.rncos.com/Report/IM006.htm