Global Mobile TV Subscribers to Surge at 37% CAGR

According to our research, “Global Mobile TV Forecast to 2013”, global mobile TV market has been witnessing a significant growth since the past few years, on the back of its ability to stream the content from the television on the mobile. However, the future will see an increase in the number of mobile TV rollouts across the globe and the rising competition will lead to the decline in the subscription fees, resulting in an increased target audience. It is expected that the global mobile subscriber base will surge at a CAGR of around 37% during 2011-2014.

 

The ongoing analysis found that the Mobile TV market is receiving significant boost from the flourishing global mobile communications industry. 3G mobile technology is rapidly taking over the global mobile communications market, with new 3G subscriptions outperforming 2G subscriptions in several markets like the US, Japan, and South Korea. Moreover, the introduction of various mobile TV standards like DVB-H, MediaFLO, and DMB has also been propelling the adoption of this technology worldwide.

 

With such high growth potential, our research foresees immense opportunities for various industry players including mobile operators, content providers, handset manufacturers, etc. Besides this, we have also comprehensively analyzed the regional markets, helping clients to better understand the mobile TV trends and developments across various regions. A number of key countries have been studied to analyze regional trends and ongoing development.

 

Our research, “Global Mobile TV Forecast to 2013” also highlights the factors, which are inevitable for the anticipated growth of the global mobile TV market over the forecast period. For instance, we believe that the success mantra for mobile TV market lies in the operators’ service pricing models coupled with the availability of handsets that support good picture quality at high data transfer rate. Extensive analysis of various business models have also been covered to facilitate operators increase their revenues by offering mobile TV services. The study also evaluates various strategies that will help operators maximize the returns.

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