Indian wine market is on the growth trajectory propelled by rising disposable income, favorable government policies, wine tourism, clubs and festivals, and the emerging trend of women drinking wine. Moreover, change in drinking habits among the youth have also paced the future of wine industry in India says our new report “Indian Wine Industry Analysis”.
The wine market in India is mostly dominated by the domestically produced wine and imports account for a less important share of the total consumption. The share of sale of domestically-made wine in 2009 was more than 80% of the entire wine consumed in the country. Domestic wine holds the major chunk in the total consumption due to lesser price than the imported wine. Rising productivity has also contributed to the domestic availability of wine. In view with all the favorable conditions, consumption of domestic wine in India is expected to grow at a CAGR of around 21% during 2011-2014.
However, there are some constraints in the wine industry also. The challenges for the wine market are its low penetration, penny share of only 2% in the total alcoholic market, and regulatory environment for imported wine. Wine consumption is mostly concentrated in cities like Delhi, Mumbai, Goa, and Bangalore, but recent trends persistent in India is a clear indication that the country has enormous growth potential for the wine industry.
Our report analyzes the factors critical to the success of the wine industry in India. It has also identified key players in the market and included their business description along with their recent activities. Additionally, it also throws light on the emerging industry trends, new investments and expansion plans, and discusses the market structure, current, and past market performance of the Indian wine industry as well as it discusses market constraints like high import duties and competitors to wine. Forecasts for potential wine consumption have also been presented to provide a better understanding of the Indian wine industry.
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